Years ago when I started with ecommerce, email was an acceptable way to do this including sending credit card information (or at least no one knew better). Today, informed consumers know that email is not the right way to do ecommerce.
I’m ordering new toothbrushes for my son (he was given a “Collis-Curve” toothbrush which is quite effective. If you goto the company’s web site and want to order, you see 3 ways to order: phone, fax, or email. Yes, email! The form on their page is meant to be printed and faxed. To top off the email, it says to submit half of your credit card number in one message and the other half in another message! I almost fell out of my chair when I read this; setting up a secure ordering form isn’t rocket science. Needless to say, I’m not ordering from them.
